Scotts® Liquid Fertilizer

Graduate Studio Project

Scope: Packaging Design | Graphic Design

Scotts is a lawn and garden care brand focused on helping homeowners grow and maintain healthy, green, and beautiful lawns.

Through personal experience with gardening, an opportunity emerged for the Scotts brand to reach new audiences by emphasizing the simplicity and accessibility of its liquid fertilizer products. This project explores how updated design and clearer visual communication can make lawn and garden care feel more approachable, intuitive, and modern.